Pinterest is a social media platform that every marketer should have as a way to promote their business. Due to its increasing popularity, nobody can neglect that using it will give them an edge over competitors because its user base is the same next to Facebook and Twitter and has unique visits and organic links the same way Google and Yahoo has. It's not just any networking site because Pinterest uses a unique idea not found in popular networking sites like Facebook and Twitter. Your page will be like a push pin bulletin board where you can post images or videos you follower will be able to view and share. Pin is what pinterest calls it when users share images or videos. It can be your own upload or an embed from an external site. Repin is what Pinterest call it when followers share your pin. The goal of Pinterest in marketing is to pin interesting images or videos as many as you can so followers and even pinterest social media explorers will be able to view and repin it.

When you succeed in Pinterest social media, you succeed in your marketing aims. So let’s start our Pinterest social media success by connecting our Twitter and Facebook to Pinterest. This will allow you to cross post so whatever you post in Twitter will be posted in Facebook and Pinterest. Connecting Facebook is also important but take note that you will be using your personal page account to connect Pinterest to Facebook. Once that's done, it’s time to create your Pinterest marketing profile. Fill out as many information as you can. Make sure your profile tells about yourself, and what you do. If you are promoting a business, talk about it but don't forget to mention yourself. Think of your profile page as your about page so make it as truthful and as accurate as possible. Don't forget to add your business website or blog address. After that, choose No when asked if you want to make your profile invisible to search engines. You cannot develop marketing success if your profile is invisible. Once its complete, you can now follow popular users. Don't just click any popular user you see. Make sure it is related to your blog or niche so you'll have more chance to get accepted. When you follow someone, there are chances where popular pinners will also follow you. This will put your account in front of more people. Keep your board neat and simple Don't just pin anything you like. Make it clean and professional the way it portrays your blog or business. Pinterest marketing is very visual so it is important to make your board interesting to the eye.

Take advantage of the Pin it button. This button can be installed in your browser so you can easily pin images from other sites to your pin board. Add follow me on Pinterest marketing in your blog to get more people to your pinterest board. Don't forget that when you pin, you must repin to. Share other people's images with your follower because it will encourage other people to share your content.